Burrows' line for Target offers flirty summer pieces with a modern edge.
Local Flavor: Stephen Burrows for Target showcases East Harlem style
By Amanda Hughes
Published: August 4th, 2010 | 11:40am
Iconic fashion designer Stephen Burrows—famous for helping define the outrageous decadence and sensuality of 1970s disco style back in Studio 54 days—has always drawn inspiration from his elite circle of friends—Halston, Andy Warhol, Cher, and now, Target.
Burrows created the line to mark the grand opening of the retail giant’s first Manhattan store in East Harlem on Sunday, July 25. Target has tailored the store’s merchandise to reflect its multi-cultural neighborhood, and Burrows, as a legendary African-American designer, is the centerpiece of Target’s Harlem Designer Collection.
Stephen Burrows for Target includes bright, summery knits that reflect the vibrant East Harlem culture. Each of the items (which range in price from $19.99-$34.99) is crafted with unexpected details—zippers, hoods, leopard-print flutter sleeves, and tiny strips of color blocking.
In addition to Burrow’s line, the collection includes clothing from Cuban-American design duo Isabel and Ruben Toledo (Isabel made the shift dress and jacket Michelle Obama wore to the presidential inauguration ceremony), and kitchen accessories from renowned Ethiopian-Swedish chef (and Top Chef Masters winner) Marcus Samuelsson.
In celebration of East Harlem, Target will donate 5 percent of the purchase of any items from Burrow’s line to the designer’s favorite charity, The Fund for Public Schools in support of the library at The Young Women’s Leadership School of East Harlem.
Stephen Burrows for Target is available at Target stores nationwide and online at Target.com for a limited time only.


Issue #26





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